💸 Ultra-Cheap Sales Everywhere
Amazon offers items for 11 yen. FANZA sells content for 10 yen.
"Super cheap," "crazy deals," and "virtually free" are now the norm.
From the consumer's perspective: "Lucky me!"
But from the creator's side: "Where did fair compensation go?"
📈 Real-World Inflation vs. Online Deflation
While the real economy continues to inflate, the online creative market is deflating.
Take rice, for example—what used to cost 2,000 yen for 5kg now goes for nearly 5,000 yen.
Farmers couldn’t sustain the old prices due to rising costs in materials, fuel, and labor.
This is classic cost-push inflation.
In contrast, the online world is being pushed toward lower prices.
It’s as if the deflationary era of the past is being reenacted on the internet.
⚖️ The Vanishing of Fair Compensation
Amazon and FANZA don’t cover the difference between full price and sale price.
That burden falls on creators and labels.
As the “wait-for-discount” crowd grows, full-price buyers dwindle.
Eventually, it becomes a market where writing, filming, and creating no longer pays.
🎥 The Collapse of Professional Sustainability
This trend is spreading across all fields:
- YouTube ad revenue continues to decline.
- E-books are consumed mostly via subscriptions like Kindle Unlimited.
- Blog ad click rates have plummeted.
Professionals are being pushed out, leaving only hobbyists and side hustlers.
The overall quality of the market inevitably suffers.
🃏 A Game That No Longer Works
Economies function because someone draws the short straw.
But if no one pays, and no one takes the loss, the game collapses.
🛠️ Still, We Write / Film / Create
So what now?
To survive, creators must:
- Avoid relying on discounts
- Develop alternative revenue streams
- Build direct relationships with fans
Honestly, relying solely on online publishing is tough.
Except for a few major successes, it’s no longer a viable way to make a living.
🙏 The Reason I Keep Writing
Even in this deflationary market, I continue to write.
Even if fair compensation doesn’t come immediately,
as long as there’s a moment when someone’s heart is moved, I’ll keep going.
Of course, I’d love to be paid.
But after a month and a half of daily blogging, I’ve realized:
More than the desire for money, this act of daily writing has become my belief—my way of life.
As long as I chant “Namu Amida Butsu”, this won’t change until I die.
...Or so I hope.
Even saying that with forced cheer, I still don’t know what to do.
Namu Amida Butsu, Namu Amida Butsu, Namu Amida Butsu...
🧘 Closing Thoughts
Reality is inflation. Online is deflation.
Wallets grow thinner, while hearts swell with longing.
If no one draws the short straw in this game,
then I’ll hold it myself and whisper “Namu Amida Butsu” with a smile.
...Such is the life of a creator in this era.
Even while suffering from contradictions, the quiet battle continues.
#DailyUpdate #Creation #WayOfLife #Video #SNS #Ebook #SocialIssues #Inflation #YouTube #Poverty #Compensation #OnlinePublishing
日本語版note：ネット発信市場に訪れた「大デフレ時代」
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